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	<title>Brandware Public Relations &#124; Atlanta &#124; New York &#124; Los Angeles</title>
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	<description>Award-Winning PR, Social Media, Media Relations and Digital Communications for Enthusiast Brands, Products and Services</description>
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		<title>PR Lesson: Don’t Tell Your Biggest Brand Enthusiasts to Stifle It</title>
		<link>http://brandwarepr.com/2013/pr-lesson-dont-tell-your-biggest-brand-enthusiasts-to-stifle-it/</link>
		<comments>http://brandwarepr.com/2013/pr-lesson-dont-tell-your-biggest-brand-enthusiasts-to-stifle-it/#comments</comments>
		<pubDate>Wed, 22 May 2013 13:07:53 +0000</pubDate>
		<dc:creator>Elke Martin</dc:creator>
				<category><![CDATA[Drillbits Blog]]></category>
		<category><![CDATA[automotive industry]]></category>
		<category><![CDATA[brand ambassadors]]></category>
		<category><![CDATA[influencers]]></category>
		<category><![CDATA[Nutella Day]]></category>
		<category><![CDATA[public relations]]></category>

		<guid isPermaLink="false">http://brandwarepr.com/?p=10562</guid>
		<description><![CDATA[On the way home from the office I usually listen to one of my favorite journalists and on-air hosts, American Marketplace’s Kai Ryssdal. Often there’ll be someone I know from the auto industry being interviewed, but what caught my ear last night was a closing reference to Nutella Day. Um, say what? I grew up [...]]]></description>
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		<title>Vanity Fair: Four-Wheeled Future: Eight Ways to Re-invent Your Car’s Wheels with Tire Rack</title>
		<link>http://brandwarepr.com/2013/vanity-fair-four-wheeled-future-eight-ways-to-re-invent-your-cars-wheels-with-tire-rack/</link>
		<comments>http://brandwarepr.com/2013/vanity-fair-four-wheeled-future-eight-ways-to-re-invent-your-cars-wheels-with-tire-rack/#comments</comments>
		<pubDate>Fri, 17 May 2013 17:19:06 +0000</pubDate>
		<dc:creator>-</dc:creator>
				<category><![CDATA[Client Buzz]]></category>
		<category><![CDATA[Tire Rack]]></category>

		<guid isPermaLink="false">http://brandwarepr.com/?p=10547</guid>
		<description><![CDATA[Since at least the Neolithic Era, nags, naysayers, and other haters have been admonishing the creative types in their midst against engaging in the most iconically futile task in all of human capacity: re-inventing the wheel. Fortunately for us cloudy-headed dreamers, some automotive-parts manufacturers are doing just that. First, a quick primer. You may not [...]]]></description>
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		<title>DuJour: Morris Yachts&#8217; M46 is the Best of Both Worlds</title>
		<link>http://brandwarepr.com/2013/dujour-morris-yachts-m46-is-the-best-of-both-worlds/</link>
		<comments>http://brandwarepr.com/2013/dujour-morris-yachts-m46-is-the-best-of-both-worlds/#comments</comments>
		<pubDate>Wed, 15 May 2013 18:45:41 +0000</pubDate>
		<dc:creator>-</dc:creator>
				<category><![CDATA[Client Buzz]]></category>
		<category><![CDATA[Morris Yachts]]></category>

		<guid isPermaLink="false">http://brandwarepr.com/?p=10538</guid>
		<description><![CDATA[Morris Yachts of Mount Desert Island, Maine recently announced their newest vessel in their M-Series line of sailboats, the M46. The boat combines the storied tradition of New England shipbuilding craftsmanship and the latest in marine technology. To use an automotive analogy, can the M46 be considered a &#8220;crossover,&#8221; that borrows the luxuries and amenities of larger yachts and [...]]]></description>
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		<title>What’s Up, Doc? Brand Management Tips from Cartoon Network</title>
		<link>http://brandwarepr.com/2013/whats-up-doc-brand-management-tips-from-cartoon-network/</link>
		<comments>http://brandwarepr.com/2013/whats-up-doc-brand-management-tips-from-cartoon-network/#comments</comments>
		<pubDate>Wed, 15 May 2013 12:52:53 +0000</pubDate>
		<dc:creator>Anthony Popiel</dc:creator>
				<category><![CDATA[Drillbits Blog]]></category>
		<category><![CDATA[best practices]]></category>
		<category><![CDATA[branding strategy]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[television]]></category>

		<guid isPermaLink="false">http://brandwarepr.com/?p=10524</guid>
		<description><![CDATA[Last week I had the pleasure of attending a PRSA Young Professionals event hosted at Turner Broadcasting by members of the Cartoon Network and Adult Swim PR teams. Titled “Building PR Superheroes: How Cartoon Network Develops &#38; Manages a Global Brand,” the session provided insight into how the station manages its TV shows’ brands. Being [...]]]></description>
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		<title>Wired: Morris Yachts &#8211; New Breed of Classic Sailing Yachts Automate the Crew</title>
		<link>http://brandwarepr.com/2013/wired-morris-yachts-new-breed-of-classic-sailing-yachts-automate-the-crew/</link>
		<comments>http://brandwarepr.com/2013/wired-morris-yachts-new-breed-of-classic-sailing-yachts-automate-the-crew/#comments</comments>
		<pubDate>Thu, 09 May 2013 13:33:21 +0000</pubDate>
		<dc:creator>-</dc:creator>
				<category><![CDATA[Client Buzz]]></category>
		<category><![CDATA[Morris Yachts]]></category>

		<guid isPermaLink="false">http://brandwarepr.com/?p=10513</guid>
		<description><![CDATA[The latest pleasure boats allow sailors to take to the water with a crew of just one, with sails that can move at the touch of a button. The Morris M-Series, for example, is a line of luxury yachts built in Maine, all of which get automated sail control. The 52-foot M52 has all the [...]]]></description>
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