The Drilldown
The sound of a power drill can be disruptive, but it sure as heck gets the job done. Insert the right drill bit, plug in and hasta la vista, baby, to whatever stuff stands between you and the target. Brandware’s Drill Bits blog is a little bit like that. Our musings here are meant to drill down through some of our profession’s layers of fluff, rhetoric and navel-gazing (a favorite pastime of the agency world). Occasionally we’ll also detour down Tangent Lane and take on a topic that’s amusing, annoying or inspiring us at any given moment. Beg to differ or agree?
Drill Bits
Bonnie Berkes
Senior Account Executive, Brandware Public Relations in Atlanta; Bonnie heads up day-to-day public relations and marketing communications activities for several of Brandware’s consumer and B2B clients. A media relations guru, Bonnie brings more than 5 years of experience securing top tier media coverage and delivering award winning results for companies in the Automotive, Consumer Electronics, Entertainment, Food and Beverage and Home Improvement industries. Bonnie has planned and executed events from large-scale press conferences to exclusive, intimate gatherings for clients like Black & Decker, Bentley Motors, LI NING and TiVo. An avid fitness and health enthusiast, Bonnie can likely be found running around Atlanta’s various parks and trails or competing in road races.
Posts by Bonnie Berkes:
- Mr. Dinosaur, Meet Mr. Clipbook - January 14, 2010
