Personal Back-Patting: Right or Wrong?
Ironic as it might be, public relations firms are notorious for shortchanging themselves when it comes to the promotion of their own products and services. It took Brandware 11 years to get around to their first award application, and yet we’ve managed to grow quite nicely and consistently over those years.
That begs the question: do awards really matter?
S*@#$ is Not a Dirty Word
Rarely do I hear public relations colleagues talk about sales (yes, that S-word). They’ll debate PR’s role in building brand awareness, corporate reputation and consumer engagement all day long, but hardly ever talk about PR’s ability to move the proverbial metal.
What Color is Your Communication Style?
You know the old “Telephone” game where a story is relayed from person to person only to change drastically each time it’s told? Well, you don’t need multiple players – miscommunication can easily happen between just two parties.
To help us improve how we communicate with one another in the workplace, our team recently participated in a development workshop focusing on communication styles. Understanding different communications methods and motivations allows us to better collaborate as a team, ultimately enabling us to serve as a stronger unit for our clients.
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