ProElite: Those Are Fighting Words…
Mixed Martial Arts (MMA) rocks the house (it’s now more popular on Pay Per View than boxing or wrestling). We’re helping MMA promoter ProElite make an impact in Moline, IL this November. Brandware is supporting the www.proelite.com event with the full suite of digital, enthusiast and lifestyle media relations.
PMI Atlanta Selects Brandware
Forget leaping tall buildings in a single bound, our newest client is one of the super heroes of the business world, able to swiftly prioritize needs and tasks, effortlessly map multiple processes, meet even the most daunting deadlines and easily solve frustrating issues – all while saving companies time and money. We welcome our latest client, the Project Management Institute (PMI) of Atlanta. With 4,300 PMPs (Project Management Professionals) as members, the PMI Atlanta Chapter is one of the largest communities in the global, 400,000-member PMI organization. Our mission: educate regional business leaders and government decision-makers on the tangible value and benefits of professional project management. For starters, we’ll be working on new digital assets, from a website refresh to a strong communication platform and collateral.
To learn more or join, visit www.pmiatlanta.org
Porsche Cars North America Selects Brandware Public Relations as PR Agency of Record
Brandware Public Relations (www.brandwarepr.com), an independent, full-service agency specializing in enthusiast brands, has been selected as public relations agency of record for Porsche Cars North America (PCNA), the exclusive importer of Porsche vehicles for the United.
Brandware will support the Porsche public relations team with the full range of external and internal communications needs, including brand, product and lifestyle public relations; media and community relations; media events and social media initiatives. The multi-year contract is effective immediately. Brandware has previously provided special project support to PCNA, including the 2010 Porsche 60-Year Anniversary campaign and select social media initiatives.
View Full Press Release Here
Brandware Public Relations Wins Bronze Anvil Award of Commendation
Brandware Public Relations received a 2011 Bronze Anvil Award of Commendation from the Public Relations Society of America (PRSA) for superior performance in the design and execution of an individual public relations tactic within a broader public relations campaign.
Winners of the award were recognized during the 2011 Silver Anvil Awards Evening held June 9 at the Equitable Tower in New York. Brandware earned a 2011 Bronze Anvil Award of Commendation in the Feature Stories category for researching, writing and coordinating the placement of an executive byline article, “Cone Beam Computed Tomography and Dose: How Safe is CBCT for Your Patients?”
View Full Press Release Here
TuneIn Globally, Locally
Here at Brandware we have pretty diverse musical tastes, which is why we’re psyched about a new media relations project for music app, TuneIn.
Whether you’re into talk radio, Talking Heads, Radiohead or good old 70s head banger music, TuneIn delivers over 50,000 stations from every corner of the world. From global indie shows and foreign-language music to your favorite hometown call letters, you’ll enjoy exactly what you want, anytime and anywhere, including in your car (TuneIn provides the web radio app for BMW and MINI’s latest connected car systems, and other automaker deals are in the works).
We also like the price tag: the basic consumer app is free. You can download TuneIn on iTunes, in the Android Market or on one of the four other supported mobile platforms.
We’ll be with TuneIn at the 2011 Telematics Update conference in Detroit, MI from June 8-9.
Porsche Cars North America >>
