Beloved by Seinfeld, referenced in Sacha Baron Cohen’s “The Dictator,” the status-stealing sports car (now faster than ever) sells more in L.A. than anywhere in the country. [Read More]
Getting some air could save your life, even if you stay on the ground.
A new study from the National Highway Traffic Safety Administration finds that vehicles with underinflated tires are three times more likely to be involved in an accident linked to tire problems than those with tires inflated to the correct pressure, according to The Detroit News. [Read More]
Piaggio’s motorcycle brand Moto Guzzi USA is moving into high gear with marketing designed both to expand awareness to riders outside the brand’s fan base, and also entice non-riders to swing a leg over the bikes with the café-racing heritage and unique 90-degree engine angle.
The 90-year old brand, which tends to be known for its heritage motorcycles hearkening back to racing, has launched a “Moto Guzzi Originals” microsite. Rather than being a bikes-and-specs product site, however, the platform is more of a social media engine and digital lifestyle hub. [Read More]
- Referenced Links – http://motoguzzioriginals.com
ADAP.TV CEO Amir Ashkenazi on connecting video advertisers and online sites.
Makes you wonder who needs TV commercials by now: Americans watched more than 8.3 billion videos in March, according to comScore’s latest online video rankings. [Read More]